ToolScout.

AB Tasty

AB Tasty is an enterprise experimentation and personalization platform offering A/B testing, feature flags, AI-based targeting, and mobile app optimization with custom…

PaidPrice verified 2026-09-27Visit site ↗
Compare

Our verdict

Who it's for

A/B testing and personalization platform for optimizing digital experiences

Who should look elsewhere

Expensive

Pros

  • +Good A/B testing platform
  • +Personalization features
  • +Visual editor
  • +Server-side testing
  • +Good analytics

Cons

  • −Expensive
  • −Learning curve
  • −Enterprise focus
  • −Setup complexity
  • −Less known than Optimizely

Key features

  • ✓A/B testing
  • ✓Multivariate testing
  • ✓Personalization
  • ✓Feature flags
  • ✓AI targeting
  • ✓Segment builder
  • ✓Mobile SDKs
  • ✓Release management

Pricing

PlanPriceBillingNotes
Custom—monthA/B and multivariate testing; Segment builder; AI-based targeting

Alternatives & comparisons

More in Marketing

All →