avanta
avanta is a B2B commerce platform for industry, manufacturers, importers and wholesale.
Our verdict
Who it's for
Teams that already operate ERP, PIM, CRM, or DMS systems benefit most because avanta connects to those systems and uses their data and business processes instead of du…
Who should look elsewhere
Consumer-led B2C brands, and small shops with simple pricing and few customer-specific processes.
Pros
- +B2B capabilities such as customer-specific pricing, contract conditions, multi-level approvals, PunchOut and spare-parts processes are part of the standard scope, not add-ons.
- +Configuration before development: individual requirements are built on the avanta standard, which reduces implementation, maintenance and update effort.
- +ERP-first as a product philosophy: existing ERP data, functions and business processes are used instead of being duplicated in the commerce platform.
Cons
- −Consumer-led B2C brands, and small shops with simple pricing and few customer-specific processes.
- −Feature depth exceeds what small shops with simple pricing and few customer-specific processes need.
- −Smaller ecosystem and fewer third-party extensions than the large international platforms.
- −Strongest fit in German-speaking markets; international coverage is project-specific.
Key features
- ✓Customer-specific prices
- ✓conditions and assortments sourced from the ERP
- ✓Contract and framework conditions with volume tiers
- ✓Multi-level approval workflows with budgets and cost centres
- ✓Roles and permissions modelled on ERP debtor roles and customer organisations
- ✓OCI PunchOut and cXML PunchOut
- ✓Customer and service portal with order status
- ✓documents and invoices
- ✓AI Sales & Service with permission-controlled access to existing data
- ✓MCP-ready
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| AI Sales & Service | $865 | month | AI service bot for sales & service |
| B2B customer service portal | $1142 | month | Customer receipts, Download portal, Incl. AI service bot |
| B2B e-commerce | $1731 | month | B2B shop, Incl. B2B customer service portal Incl. AI s ervice bot |
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