Braze Features
Key features
- ✓Cross-channel messaging
- ✓Personalization
- ✓Customer journeys
- ✓AI optimization
- ✓Analytics
- ✓A/B testing
Capabilities
- Sso Saml
- Yes
- Rbac
- Yes
- Mobile App
- —
- Webhooks
- Yes
- Data Export
- Yes
- Multichannel Campaigns
- —
- Marketing Automation
- —
- Audience Segmentation
- Yes
- Ab Testing
- —
- Lead Scoring
- —
“Unknown” means the vendor hasn't published it — never assumed absent.