Phlanx
Phlanx is an influencer marketing and social media analytics platform designed for PR professionals and marketers to collaborate with influencers and measure engagement.
Our verdict
Who it's for
Measure influencer engagement and manage campaigns
Who should look elsewhere
Starting price of $49/month may be high for individual creators
Pros
- +Comprehensive engagement auditing across multiple social platforms
- +Large influencer directory with 400K+ profiles for discovery
- +Built-in contract generator saves legal overhead
- +AI-powered content tools add value beyond analytics
- +Brand monitoring covers news, blogs, forums, and social media
Cons
- −Starting price of $49/month may be high for individual creators
- −Engagement metrics can lag behind real-time platform changes
- −Directory of 400K profiles is smaller than some competitors
- −Limited free tier functionality compared to alternatives
- −Social listening depth may not match dedicated monitoring tools
Key features
- ✓Influencer Auditor analyzing engagement rates across Instagram, TikTok, and YouTube
- ✓Influencer directory with 400,000+ searchable profiles
- ✓Engagement Manager measuring metrics across six major social platforms
- ✓Campaign Manager for end-to-end influencer campaign tracking
- ✓Contract Generator for streamlined influencer agreements
- ✓AI-powered caption generators, content improvers, and SEO optimizers
- ✓Brand monitoring and social listening across news, blogs, forums, and social media
- ✓Audience demographics and active vs. inactive follower analysis
- ✓Brand mention tracking and competitor monitoring
- ✓Multi-platform support for Instagram, TikTok, YouTube, Facebook, Twitch, and Twitter
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Solo | $49 | month | Full platform access; Single user account; Influencer auditor |
| Team | — | month | 3 user accounts; All Solo features; Team collaboration |