RedTrack
Our verdict
Who it's for
Get complete conversion data and automate performance marketing across all ad platforms.
Who should look elsewhere
Exceeding your plan's monthly event allowance triggers per-1,000-event overage fees, so high-traffic campaigns can push the bill well above the advertised plan price.
Pros
- +Restores accurate conversion data lost due to privacy changes and ad blockers.
- +Centralizes management of campaigns across numerous ad platforms in one dashboard.
- +Improves ad platform targeting and reduces CPA by feeding accurate conversion data.
- +Automates campaign optimization, saving time and preventing ad waste.
- +Offers a free plan for Conversion API access.
Cons
- −Exceeding your plan's monthly event allowance triggers per-1,000-event overage fees, so high-traffic campaigns can push the bill well above the advertised plan price.
- −Base plans refresh ad-level spend data at set intervals, and reducing that sync time requires add-ons.
- −Core automation features are sold as separate add-ons rather than being included in the subscription.
- −Scaling a team or a multi-brand setup costs extra on top of the base plan, with additional seats and extra tracking domains incurring further fees.
Key features
- ✓100% Conversion and Revenue Attribution
- ✓Centralized Multichannel Tracking Dashboard
- ✓Top-tier Conversion API (CAPI) integration for Meta, Google, TikTok, Bing
- ✓Bypass iOS14 & Ad Blockers with server-to-server & API integrations
- ✓Media Buying Automation (auto-cost updates, custom rules)
- ✓Granular Reporting (revenue, ROAS, profit by channel/campaign)
- ✓First-party cookies and server-side tracking
Pricing
| Plan | Price | Billing | Notes |
|---|---|---|---|
| Solo | $149 | month | 1 user; 3M tracking events/month; 5 ad accounts per ad platform |
| Team | $399 | month | Everything in Solo; 5 users; 10M tracking events/month |
| Enterprise | $999 | month | Everything in Team; 15 users; 20M tracking events/month |
| Relay | — | month | Accurate conversion tracking; Conversion API for Meta, TikTok, and Snapchat; 1 store/website |
| Brand | $199 | month | Standard RedTrack features; Conversion API for Meta, TikTok, Google, etc.; 3 stores/websites |
| Agency | $599 | month | Everything in Brand; Premium API (1000 requests per minute, read and write); Unlimited stores/websites |
Integrations
ShopifyGoogle SheetsSlackDiscordWordPress